New Way International Becomes UK Authorised Distributor for HMD Global, Expanding Nokia Feature Phone Availability

New Way International Ltd is proud to announce its official appointment as a authorised distributor for HMD Global Oy in the United Kingdom.

This strategic authorisation, confirmed directly by HMD Global Oy, enables New Way International to distribute HMD’s full authorised portfolio across the UK channel, including:

  • Smartphones
  • Feature Phones
  • Tablets
  • Accessories for smartphones and feature phones

HMD Global Oy – the trusted manufacturer behind the iconic Nokia-branded phones and the expanding HMD-branded lineup – specialises in delivering reliable, durable, secure, and accessible mobile technology. The company is particularly renowned for its feature phones, which continue to thrive in a smartphone-dominated world by offering exceptional battery life, simplicity, long-term reliability, and modern conveniences like 4G connectivity, USB-C charging, loud speakers, FM radio, MP3 playback, and hearing aid compatibility.

Spotlight on HMD & Nokia Feature Phones: Reliability Meets Nostalgia

HMD Global remains the leading force in the feature phone category, combining legendary Nokia build quality with contemporary updates. These feature phones excel in scenarios where smartphones are overkill or undesirable: elderly users, frontline workers, education settings, public-sector deployments, backup devices, digital detox programs, and cost-conscious enterprise fleets. With rigorous testing, long battery performance, and features like bigger displays, easier navigation, and accessibility options, HMD/Nokia feature phones deliver unmatched dependability.

Why This Partnership Strengthens Your Supply Chain

This appointment significantly enhances New Way International’s mobile offerings:

  • Authorised, genuine supply of HMD and Nokia products with full manufacturer warranty and compliance
  • Expanded choice in value-driven segments: entry-level smartphones, feature phones, rugged devices, and accessories
  • Reliable UK stock & logistics to support retailers, value-added resellers (VARs), managed service providers (MSPs), enterprise customers, education, public-sector organisations, high-street/online retailers, and network operators
  • Competitive commercial terms, dedicated account management, and flexible services tailored to B2B needs

“We are thrilled to partner with HMD Global Oy as an authorised distributor in the UK,” said Nigel Prince, Managing Director at New Way International Ltd. “This collaboration bolsters our portfolio with a trusted range of devices – especially the enduring Nokia feature phones that continue to deliver exceptional reliability and simplicity. It reinforces our commitment to providing channel partners with high-quality, globally recognised brands backed by dependable supply infrastructure.”

If you are interested in adding HMD or Nokia devices to your portfolio, planning a fleet refresh, or simply want to discuss availability, pricing, and allocations – we’d love to hear from you.

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🌐 Visit www.newwayinternational.co.uk

📧 Email info@newwayinternational.co.uk

📞 +44 208 587 9340 | 💬 WhatsApp: +44 7818 961 449

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